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Readly appoints new CEO

The Board of Readly International, the digital magazine newsstand, has announced the appointment of Jörgen Gullbrandson as Chief Executive Officer.

Jörgen Gullbrandson has over 20 years of experience from various management roles. Previously he worked at BBDO, Glocalnet, Beiersdorf AG, and in 2009 he joined Universum as CFO and was later appointed Managing Director EMEA. In late 2017 he joined Readly as CFO and has continued to be an integral member of the team.

"Since joining the company, Jörgen has worked tirelessly in his role as CFO and has shown himself to be a truly exemplary Readly team member" comments Meg Tivéus, Chairman of the Board of Directors. "The board is confident he will use his energy, passion and experience to chart a successful course for Readly."

Jörgen Gullbrandson will start as CEO with immediate effect and former CEO Per Hellberg will take on the role as acting Executive Chairman. His appointment ensures a seamless transition, which enables accelerated growth in line with the existing growth strategy.

"I'm pleased to take on the role as CEO at Readly in this exciting phase.I love the product and I am very impressed by what the company has achieved so far.Per Hellberg has done an excellent job in building a great team and a robust organization. Ahead,I see immense potential for Readly, and I look forward to take the company to the next level." says Jörgen Gullbrandson.

About Readly
Readly is a digital service that lets customers have unlimited, “all-you-can-read” access to thousands of national and international magazines in one app – both streamed and downloaded. Readly was launched in Sweden in March 2013 and now has offices also in the UK and Germany and a rapidly growing user base in more than 50 countries. The service is ultra-fast, easy-to-use and convenient – each subscriber can access magazines on up to 5 devices. In addition to all the consumer benefits, Readly offers a powerful, risk-free route to market for publishers who can also track and analyse how their content is being consumed.